Key Takeaways
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- HB Company and CBF are partnering to host Esquenta BGS, an event celebrating digital football in São Paulo on October 8th, in anticipation of Brazil Game Show 2025.
- The event aims to bring together influencers, players, creators, and guests to showcase Ebrasileirão as a platform connecting traditional football with new fans.
- HB Companys involvement aligns with CBFs broader strategy to expand the reach of Ebrasileirão, one of CBFs key digital products, which has gained significant national and international recognition since its launch in 2016.
- HB Company, co-founded by João Biggie and João Flakes Power, encompasses Hero Base, Level8, and Arcode, focusing on community engagement, game production, and digital education. They have collaborated with major brands such as Coca-Cola, BYD, Itaú, and Amazon.
Our favorite Goodies
HB Company and CBF Present: Esquenta BGS – A Gaming Celebration of Digital Football in São Paulo
HB Company, a prominent entertainment and gaming firm that includes brands like Hero Base and Arcode, has partnered with the Brazilian Football Confederation (CBF) to host “Esquenta BGS.” This event will take place in São Paulo on October 8th, in anticipation of Brazil Game Show 2025. It aims to unite influencers, players, creators, and guests to celebrate digital football, featuring representatives from the Brazilian national team, and to highlight Ebrasileirão as a platform connecting traditional football with new fans. According to João Biggie, founder of HB Company, this event represents a strategic move to significantly expand Ebrasileirão’s presence within the gaming world. Through this collaboration, HB Company’s involvement aligns with CBF’s broader strategy to enhance the reach of Ebrasileirão, one of the organization’s key digital products. Ebrasileirão, CBF’s official digital football championship, was launched in 2016 and has since gained significant national and international recognition, consistently attracting a growing number of young, digital-savvy fans.
HB Company – Pioneering Community, Gaming, and Education by João Biggie & João Flakes Power
HB Company was co-founded by João Biggie and João Flakes Power. The company encompasses Hero Base, Level8, and Arcode, focusing on community engagement, game production, and digital education. With a team of over 150 professionals, HB Company has successfully collaborated with major brands such as Coca-Cola, BYD, Itaú, and Amazon. For further information about HB Company and its initiatives, follow its Instagram and LinkedIn channels.
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