Consoles Record Worrying Sales in November

Declining Console Sales Hit Double-Digit Plunge in November 2025

Console sales are declining sharply across both the United States and Europe. According to Chris Dring from The Game Business, console sales in Europe are experiencing a significant downturn. Citing NielsenIQ data, Dring notes that Xbox Series console sales fell by 78% in November 2025 compared to November 2024. PS5 sales also dropped considerably, falling 57% despite a £150 price reduction on the Digital version, bringing it down to £350. Sales of the Nintendo Switch and Nintendo Switch 2 combined fell 19% below what the original Switch achieved alone in 2024. These figures follow a concerning trend that emerged in the U.S., where Xbox console sales hit a record low of 100,000 units in November 2023. November 2017 also saw video game spending in the U.S. reach its lowest point since 1995. Adding to these challenges, Xbox Series console sales in the U.S. plummeted 78% in November 2024 compared to November 2023.

Rising Xbox Prices and Declining Sales in November 2025

Furthermore, the average cost per Xbox console has increased by over 30%. Analysts anticipate potential price hikes due to rising RAM costs, driven by the growth of generative AI. Current price increases for Xbox consoles are reportedly due in part to U.S. tariffs on countries where gaming hardware is manufactured. Given these sales declines and rising costs, November—typically a strong sales month due to Black Friday—is on track to potentially register its worst console sales results in the United States in 30 years, reflecting broader global economic difficulties.

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