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Ubisoft Indicates Readiness for Further Radical Measures if Necessary

by Sophie Laurent

Key Takeaways

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  • Ubisoft has established Vantage Studios, a new creative hub, in partnership with Tencent, marking an investment of over a billion euros.
  • Vantage Studios will manage multiple major franchises, including Assassins Creed, Far Cry, Rainbow Six, Prince of Persia, Rayman, and Splinter Cell.
  • Ubisoft plans to restructure its organization, creating additional creative hubs to consolidate all its key franchises under unified management.
  • The goal of this organizational overhaul is to strengthen relationships between developers and players, provide greater creative freedom to development teams, and actively incorporate player feedback into the creative process. Further details about future hub structures and Tencents involvement are yet to be disclosed.

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Ubisoft Expands Creative Horizon with Vantage Studios, Paving Way for Organizational Overhaul

Six months after securing a significant cash boost from Tencent, Ubisoft has announced the opening of a new creative hub: Vantage Studios. As part of this partnership, Tencent acquired a 25% stake in Vantage Studios, representing an investment of over a billion euros. While initially expected to focus on Assassin’s Creed, Far Cry, and Rainbow Six, plans have since shifted, and Vantage Studios will now also encompass Prince of Persia, Rayman, and Splinter Cell. The announcement from the French gaming giant also hints at broader organizational changes underway. Ubisoft’s official blog post clarifies that Vantage Studios is not merely a pilot program related to the Tencent investment. Instead, it represents the initial step in a significant organizational overhaul. The company’s strategy involves establishing additional creative hubs to consolidate all its major franchises under unified management. This approach aims to foster closer relationships between developers and players, grant greater creative freedom to development teams, and ensure player feedback is actively integrated into the creative process. Details regarding the structure of these future hubs and the extent of Tencent’s involvement remain undisclosed. Ubisoft is expected to provide more information on these developments in due course.

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