ROG Xbox Ally X Pointed at October

by Jonathan Dubinski August 8, 2025

written by Jonathan Dubinski August 8, 2025

Key Takeaways

Created with AI - we're still experimenting, so apologies if it misses the mark

The ROG Xbox Ally and ROG Xbox Ally X devices will be officially unveiled at Gamescom 2025 on August 20, with preorders starting the same day.
The ROG Xbox Ally is priced at 599, and the ROG Xbox Ally X at 899, according to a leaked pricing information from a Spanish retailer.
Devices will become available for purchase in Europe starting October 16, 2025.
The new devices are Xbox-branded portable gaming devices that allow access to games from various PC platforms such as Game Pass, Microsoft Store, and Xbox Cloud Gaming on a single handheld device.

Asus and Microsoft Unveil ROG Xbox Ally, X at Gamescom 2025 – Preorders Begin August 20, Devices Available October 16

Microsoft and Asus are set to launch their new ROG Xbox Ally and ROG Xbox Ally X devices at Gamescom 2025, a process that has been underway since August 2024. Last month, a Spanish retailer inadvertently leaked pricing for both models: the ROG Xbox Ally at 599 and the ROG Xbox Ally X at 899. Extas1s, a prominent source for Xbox news, first reported this leak, and Billbilkun, another reputable source, later corroborated the information. Billbilkun has since stated that the preorder campaign begins on August 20. Gamers in Europe can expect the devices to become available starting October 16, 2025. These dates align with reports indicating Asus and Microsoft will make an official announcement at Gamescom on August 20, 2025. The ROG Xbox Ally and ROG Xbox Ally X are Xbox-branded portable gaming devices designed for players to access games from various PC platforms, including Game Pass, the Microsoft Store, and Xbox Cloud Gaming, all on a single handheld device.

In Case You Missed It

For all gaming enthusiasts eager to dive into the latest updates from Level Infinite, be sure not to miss Sophie Laurent’s recent post titled “Level Infinite Reveals Lineup for Gamescom 2025 Presence” (published on August 3, 2025). She provides a comprehensive overview of what to expect at this year’s event, including exciting presentations and live streams that will keep both in-person attendees and online viewers engaged. Check it out here (Level Infinite Reveals Lineup for Gamescom 2025 Presence)! If you’re excited about the latest gaming gadget, Sophie Laurent’s recent post, “Rumors | Insider Reveals Release Date of ‘Xbox Portable’” (published on August 7, 2025), delves into all the details surrounding this highly anticipated collaboration between Microsoft and ASUS. From pre-order dates to pricing and specs, it’s everything you need to know about the upcoming Xbox portable. Make sure to mark your calendars for October 16th and dive into all the exciting features Sophie has uncovered! (Read more at Rumor | Insider Reveals Release Date of “Xbox Portable) For all you Nintendo enthusiasts out there, don’t miss the latest from Jonathan Dubinski on August 5th, titled “New Nintendo Indie World Showcase Announced.” The post discusses an exciting upcoming event scheduled for August 7th, where fans can expect a 15-minute stream featuring indie games for the Nintendo Switch. With titles like Hollow Knight: Silksong and Hades 2 set to make appearances, this showcase is shaping up to be a must-watch! Head over to New Nintendo Indie World Showcase Announced for all the details.