On Their Sights: Live Podcast Highlights Female Protagonism in Gaming Universe

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On March 7th, on the eve of International Women’s Day, Fluxo W7m will present a special edition of Na Mira Delas, a live podcast promoting conversations about female protagonism within the gamer, creative, and audiovisual realms. This event is part of Fluxo W7m’s broader efforts to increase the visibility and value of women in the video game and entertainment industry. Na Mira Delas aims to bring together current and aspiring women in gaming, creative fields, and audiovisual production to share experiences, discuss challenges, and highlight career paths that are often overlooked. Conceived by Tris Mara, the project seeks to become a consistent source of dialogue and inspiration, encouraging more women to enter the industry and strengthen the female presence within the gamer ecosystem.

According to Tris Mara, Na Mira Delas aims to be more than just a program; it is intended as a movement that “generates momentum, builds space, gives visibility, opens conversations, and values trajectories,” primarily by fostering opportunities and investment in the female gaming community. Mara states the project will “give a stage to those who have always played on mute,” emphasizing that expanding female visibility means recognizing current leaders and creating pathways for those still seeking their place. The initiative reinforces Fluxo W7m’s commitment to fostering relevant discussions and supporting projects that broaden diversity and representation within the gaming scene. The Na Mira Delas event will take place on March 7, 2026, from 15:00 to 17:00 at Rua Barbalha, 417, Lapa, São Paulo, SP, 05083020. To learn more about Fluxo W7m and receive updates, follow the organization on Instagram, YouTube, and TikTok. About Fluxo W7m

Fluxo W7m’s Na Mira Delas is a live podcast special promoting conversations about female protagonism in gaming, creative fields, and audiovisual production. The initiative aims to bring together women who are active or aspire to be active in these markets, fostering the sharing of experiences, discussion of challenges, and expansion of visibility for underrepresented career paths. The project seeks to establish itself as a continuous source of dialogue and inspiration, with Tris Mara’s vision to encourage more women to occupy spaces in the industry and strengthen the female presence in the gamer ecosystem. According to a report by Ampere Analysis, the global gaming world is missing out on approximately 93 million potential female gamers. Women constitute nearly half (48%) of the global gaming community across 21 key markets, representing around 922 million players worldwide. Projections estimate that the number of female gamers in the U.S. will reach 98 million by the end of 2026. Currently, just over half (57%) of American women actively play games. The report identifies an off-putting gaming culture, toxic online communities, and a lack of tailored content as primary factors preventing more women from participating.

Fluxo W7m Merger Empowers Esports in Latin America, Boosting Women’s Presence in Gaming and Creative Worlds

Pro gamers Saloni Kandalgaonka, Tarushika, Krutika Ojha, and Ankkita Chauhan say the industry is slowly changing. Fluxo W7m was formed by combining W7m’s structural solidity and management vision with Flow’s cultural influence, community connection, and competitive spirit. Built on innovation, education, performance, and social impact, the organization brings together executive experience, elite athletes, and a large fan base. The goal is to establish an operational model that expands opportunities for talent, strengthens the development of new projects, and brings the esports community closer. This merger consolidates a shared vision for the future, creating an organization prepared to lead trends, propel brands, and elevate competitive entertainment in Latin America. Note: This text does not necessarily reflect the opinion of Portal Uai. With the goal of inspiring new career paths and strengthening networks, Na Mira Delas seeks to broaden the discussion on representation and encourage more women to establish their presence within the gamer and creative world.