Key Takeaways
Created with AI - we're still experimenting, so apologies if it misses the mark
- The PlayStation 5s digital-only sales in the US market have soared to 49%, indicating a growing preference for digital formats.
- Discounted pricing is a significant factor contributing to the increased sales of the PS5s digital-only model.
- Despite the high adoption rate of digital-only consoles, a substantial number of PlayStation consumers still prefer physical media, demonstrating a mix of preferences in the market.
- The Xbox Series consoles are showing a higher embrace of digital formats, with 66% of units being digital-only sales. This trend could be linked to the popularity of Xbox Game Pass.
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PlayStation 5 Digital Sales Soar to 49%, Physical Media Preferred by Some Users in US Market
In 2023, Circana reported that half of all PlayStation 5 consoles sold in the US were the digital-only version. Discounted pricing likely boosted the sales of this model. However, the data indicates a continued preference for physical media among a significant portion of PS5 consumers. According to Circana, 66% of Xbox Series consoles sold were digital-only. While the report does not specify the proportion of Xbox Series S units sold, the data suggests that Xbox users are embracing digital formats, likely driven by the popularity of Xbox Game Pass.
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