PS5 Dominated Black Friday in the UK

PlayStation 5 Surges During Black Friday in UK, Boosting Console Sales by 14% Since 2020

Console sales in the United Kingdom presented a mixed picture in November 2025. Black Friday week saw a significant rebound after a concerning pre-Black Friday period, according to The Game Business. During Black Friday week, console sales revenue rose 14, and units sold increased by 7 compared to November 2024. Largely driven by the PlayStation 5, this surge made it the best week for console sales since 2020. Sony offered the PS5 for £350 during late November. The PS5 was also the only console to register sales growth during Black Friday, with sales up 16 year-over-year, achieving a 62 market share. However, the pre-Black Friday period in November saw a 17 decline in overall UK hardware sales. Within these figures, Xbox sales dropped 51, while combined sales for Nintendo Switch models increased by 41. NielsenIQ reported that total hardware units sold in November reached 221,583, a 54 decrease compared to the previous year. These trends highlight the importance of Black Friday sales, which will be fully reflected in December's figures.

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