Key Takeaways
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- Microsoft and ASUS have collaborated to launch two new gaming devices, the ROG Xbox Ally and the ROG Xbox Ally X, for Christmas 2025. The ROG Xbox Ally will be priced at $599.99, while the ROG Xbox Ally X will cost $999.99.
- Both devices have seen high demand due to their integration with Windows, offering touch controls and a screen, eliminating the need for a keyboard. They are designed for on-the-go use and cater to diverse players, with the ROG Xbox Ally being a more affordable option and the ROG Xbox Ally X targeting those seeking top performance.
- The core vision behind the Ally series is to make gaming as accessible as any other form of entertainment, allowing users to play any game, with anyone, on any device. This commitment to accessibility drove the partnership with ASUS, aiming to accelerate development and introduce innovations to the market more rapidly.
- Comfort was a pivotal design focus, ensuring the devices are suitable for various hand sizes and extended gaming sessions. Despite the focus on these new portable devices, Xbox continues to develop its next-gen consoles, with new prototypes and collaborations underway with AMD.
Microsoft-ASUS Collaboration Launches High-Demand Ally Gaming Devices for Holiday 2025
Microsoft and ASUS are collaborating to release two new gaming devices, the ROG Xbox Ally and the ROG Xbox Ally X, for Christmas 2025. The ROG Xbox Ally will be priced at $599.99, while the ROG Xbox Ally X will cost $999.99. Xbox president Sarah Bond, in an interview with Variety, stated that Microsoft and ASUS determined these prices together, reflecting each device’s hardware and features. Pre-orders, which began in September, have seen high demand, with both devices selling out globally despite their price points. Bond emphasized that the core vision behind the Ally series is to make gaming as accessible as any other form of entertainment, allowing users to play any game, with anyone, on any device. This commitment to accessibility drove the partnership with ASUS, aiming to accelerate development and introduce innovations to the market more rapidly. Comfort was also a a pivotal design focus, ensuring the devices are suitable for various hand sizes and extended gaming sessions.
Asus-Microsoft Collaboration Unveils Portable Xbox Ally and Ally X Gaming Devices with Windows Integration for On-the-Go Gamers
A significant feature is the devices’ integration with Windows. Microsoft and ASUS optimized both models for on-the-go use, featuring touch controls and a screen, eliminating the need for a keyboard. To cater to diverse players, the ROG Xbox Ally offers a more affordable option, ideal for casual gamers or mobile enthusiasts, while the ROG Xbox Ally X targets those seeking top performance and the latest features. Despite the focus on these new portable devices, Bond confirmed that Xbox continues to develop its next-gen consoles, with new prototypes and collaborations underway with AMD. She views the introduction of portable hardware as an opportunity for Xbox to innovate in new ways, offering players additional options alongside its traditional console lineup. Xbox anticipates further improvements, compatibilities, and features soon for both the new portable devices and other existing Xbox products.
In Case You Missed It
While you’re exploring our latest posts, let’s start with Bruno Pferd’s roundup of must-watch content on Netflix this week. In his October 20th post Netflix: This Week’s Releases Featuring Cult Films and a Highly Anticipated New Release, Bruno highlights cult classics like “The Blair Witch Project” and “American Psycho”, along with the entire “Kill Bill” series. But the standout addition is Rebecca Ferguson’s thrilling performance in the new release, “A House of Dynamite”. Meanwhile, Marcus Thompson invites you to dive into an immersive musical experience with his October 18th post Soundtrack of Towa and the Guardians of the Sacred Tree Now Available on Top Music Streaming Platforms. He shares the enchanting soundtrack for “Towa And The Guardians Of The Sacred Tree”, now available on platforms like iTunes and Spotify, complete with an engaging speedpainting video. Lastly, Jonathan Dubinski explores a fascinating development in gaming history in his October 18th piece Saudi Arabia Injects $1 Billion to Make ‘The King of Fighters’ Movies with Former Lionsgate Head. He discusses Saudi Arabia’s billion-dollar investment in SNK, the powerhouse behind iconic fighting games like The King of Fighters and Metal Slug, with plans to create big-budget films under Erick Feig, former Lionsgate head.