Key Takeaways
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- PlayStation is focusing on the quality of games over quantity in its service game strategy, aiming for a diverse gaming catalog.
- The company has implemented stricter and more frequent testing methods to improve oversight during development.
- To foster creativity and efficiency, PlayStation encourages sharing information between studios and nurturing relationships among executives.
- New intellectual properties should demonstrate potential across multiple formats beyond video games, such as movies or series, to help with expansion and taking risks at early stages.
PlayStation Focuses on Quality Over Quantity in Service Games Strategy Shift
Hermen Hulst, head of PlayStation Studios, discussed a strategic shift from the quantity of service games to the quality of a diverse gaming catalog. In an interview with the Financial Times, as reported by PushSquare, Hulst revealed that PlayStation is adopting a new approach, having learned from initial missteps after originally planning to release 10 service games for consistent income. He emphasized, “The number of service games doesn’t really matter. What matters is having a range of gaming experiences and a set of communities.” Hulst also detailed the implementation of stricter and more frequent testing methods, noting, “Each failure has shown us just how important this oversight is.” To improve this oversight and further enhance development, PlayStation now conducts more group testing, facilitates information sharing between studios, and fosters tighter relationships among executives. Despite these advancements, Hulst admitted that nurturing creative studio talent while simultaneously expanding remains a challenge. He underscored the importance of taking risks at early stages and with cost-efficiency, advocating that new intellectual properties should demonstrate their potential across multiple formats beyond video games, such as movies or series.
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